Roberto Cervantes has been in the United States for more than 30 years, but he still remembers the recipes of his childhood in Ameca (a city in the central-western Mexican state of Jalisco). For holidays, festivals, weddings, baptism, there was always birria. His mother made it, his grandmother made it. “You didn’t get to eat it every day,” he remembers.
Now birria is one of several specialty recipes from home that he brings to Roberto’s Cantina. Here, the food is prepared following family recipes handed down for generations.
Quality, Authenticity, High Standards
Roberto credits the success he’s had since he opened in April, 2013 to the “quality, authenticity, high standards and original family recipes” that are his philosophy for running a restaurant. That, and the fact that everything tastes great.
To keep his recipes authentic, he gets his chilies from Mexico (“there’s something about the sun and soil that makes a chili with a special taste”) and offers more than 150 premium tequilas. His selection of mescal is all “small batch” – some come from batches as small as 20 or 60 bottles. “I’ve been in the restaurant business here for 18 years, and the brokers know that I have an eye for excellent mescal.”
Success Takes Work
The restaurant has a good selection of non-alcohol and alcoholic drinks (Roberto recommends his version of the Mexican Mule if you’re looking for a tasty drink with a kick), multiple TV screens, and is family friendly.
To accommodate tastes and food sensitivities, they can cook most dishes to order. “I really try to give personal attention to the restaurant and to the people who eat here,” he says. “If someone has an idea or feedback – good or bad – I want to know. I think of our customers as family.”
When your name is on the door, there’s always a lot at stake, and for Roberto, having his dream fulfilled in a restaurant with his name means a lot of work. “We work hard. My wife works here. My two grown sons come in and help. I’m here. The staff knows what I expect and supports that,” says Roberto. “I think when you work hard, do your best and take care of people it shows in your product and in your success.”
When you’re ready for something hearty and delicious, something grandma would have made if your grandma grew up in central Mexico, stop by Roberto’s Cantina, 168 S. Murphy Street or check them out online at www.robertos-cantina.
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